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Magic Link vs OTP Code: Which Sign-In Method Should You Use?

Magic Link vs OTP Code: Which Sign-In Method Should You Use?

Both remove the password. They fail in different ways, and the best choice depends on where your users sign in from.

How each works

  • Magic link: a one-time link is sent to the user, and clicking it signs them in.
  • OTP code: a short code is sent, and the user types it into the same page.

Comparison

PointMagic linkOTP code
Same deviceEasyEasy
Different deviceWorks only if the link opens thereWorks anywhere
PhishingLink can be forwarded or spoofedCode can be phished too
Email scannersSome prefetch links and consume themNo such problem
SupportLink expiry confuses usersTyping errors

Pick the code when

  • Users sign in on a computer from a code on their phone.
  • Your emails are scanned by security tools.
  • You need the same flow for SMS and email.

Pick the link when

  • Users sign in on the same device as the email.
  • You want the fewest steps.
  • The risk of the account is low.

Make either safer

  1. Single use and short expiry.
  2. Bind the request to the browser that asked.
  3. Rate limit requests.
  4. Show a clear message about what the email is for.

Security details

  • Single use.
  • Expire in minutes.
  • Bind to the requesting browser.
  • Invalidate on a new request.

User experience details

  • Explain what the email is.
  • Show 'check your email' with a resend timer.
  • Let users type a code if the link fails.

Questions people ask

Which is more secure?

Neither is automatically better. Binding to the requesting browser and short life matter more.

Can I offer both?

Yes. Many products send a link and a code in the same email.

Related guides and pages

Create a free OtpGet account and try it with a small balance.

Tags

#magic link vs otp #passwordless sign in #email magic link #otp code login #sign in method #login ux
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